Holding a university degree in computer sciences, the markITeer began to work at the marketing agency LUON as a web developer nearly 10 years ago.

There he was -willingly – brainwashed into some sort of marketeer, resulting in the hideous Jekyll-and-Hyde alike creature he is today.

After years of acting as a translator between marketeers and IT people, designing web sites and applications for marketeers (eg EmailGarage) and doing research on how to cleverly embed the latest technologies into marketing campaigns, the time has now come for him to emerge from the basement (really – my desk is in the basement) and be a guide to all marketeers in the no-mans land between marketing and technology.

enjoy,
Geert De Laet